Welcome to Soho
SoHo’s tightly-contained community has some of the best culture New York City has to offer. Centrally located just south of Washington Square Park, its luxury boutiques and designer stores make up the neighborhood’s high-end fashionable atmosphere. Coupled with original cobblestone streets, living in SoHo is a distinctive experience.
The neighborhood’s history as a significant artistic community of the 70s and 80s made it the influential destination of the global art scene it is today. Several fashion brands have studios in SoHo, and local galleries are continuously uncovering new talent. The cultural landscape looks to this small district to define the future of art and style. SoHo doesn’t follow trends—it sets them.
Residences in SoHo’s historic cast-iron buildings reflect the nature of the neighborhood—high- end, chic, and rarefied. SoHo is for those who want to live extravagantly in a cultural magnet of the world.
What to Love
- Rows of specialized boutiques and renowned art galleries
- Gorgeous cast-iron building facades and quaint cobblestone streets
- Exciting and varied dining scene
People and Lifestyle
SoHo is a bustling urban district with the electric pace New York is famous for. The energy of the place is exhilarating and is well-suited for ambitious, accomplishment-oriented individuals. With its heavy focus on art and fashion, SoHo is the perfect place for those looking to create the future.
Residents are primarily Manhattan professionals; with its proximity to the Williamsburg Bridge and Holland tunnel, the location is excellent for those who travel frequently for work.
Dining, Entertainment & Shopping
SoHo has remained the premier shopping district of Manhattan for decades. Shoppers from far and wide descend on SoHo to indulge in designer clothing and furniture. High levels of quality are maintained at the local stores and restaurants to attract these patrons.
Nearly every major luxury brand can be found in SoHo, such as the Ari flagship store, with its artisanal Italian clothing and urban chic styles popular in New York City. Nearby, the spacious Hugo Boss boutique and Reiss store each boast a huge range of in-store styles and sizes with well-appointed fitting rooms.
The area is teeming with excellent restaurants and culinary experiences. Romantic French brasserie Balthazar and Italian Cipriani have been staples of the New York dining scene since they opened. Andrew Carmellini’s The Dutch offers a more casual atmosphere of light American fare without sacrificing quality.
Things to Do
Located in the heart of New York’s downtown cultural scene, SoHo offers much to explore.
Gallery hopping is a popular way to spend an afternoon in the district. An array of establishments such as Peter Freeman and Bortolami sell avant-garde art and frequently hold champagne receptions during their openings. During the warmer months, locals travel up to the outdoor terrace of the Crosby Hotel to discuss the art they’ve seen over drinks.
Another popular experience is the SoHo Apple Store. With two enormous levels showcasing the best Apple has to offer, this location is a celebration of modern technology and excellent design. Few manage to leave without a new gadget that will streamline and simplify their life.